a wedding planning educational program by candice coppola
Ready to kick your wedding planning biz up a notch?
The Planners Playbook is your secret weapon to planning, designing, and coordinating magazine worthy weddings.
It has all the training and support you need as a wedding planner to design, coordinate, and plan high-end weddings like a pro and grow your business into a recognized brand.
— Paige Robertson
"This is SO worth the investment and I wish I would've joined sooner!"
— Mae Mallon
"The Playbooks are a gold mine of information and help my business grow in leaps and bounds!"
— desiree adams
have you seen us? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US? HAVE YOU SEEN US?
meet your coach, candice
what you'll learn inside the program
what's included + exclusive bonuses
find it fast - click to jump down the page:
our planner's playbook guarantee
pricing & sign up form
In weddings, there are
no do-overs
You started your wedding planning biz because you had an aha moment.
(like when Sarah Blakely from Spanx realized pantyhose wasn't doing the job of shaping her lumps and bumps).
Your business exists today because you wanted more out of your life and career–and you were NOT about to settle for some windowless office job, lining someone else's pockets.
To say you've worked hard to get where you are is an understatement. You've put in the time–between online education, Googling #allthethings, building your website, and let's be honest–making it up as you go along....
You’re determined to get things right. You want to provide your couples with an incredible wedding planning experience, all while growing a recognized brand in the wedding industry.
In fact, the idea of being a wedding planner has you more excited than you’ve ever been about your career (like, do you really get to do THIS for a living?! *pinch me*).
And you’re eager to learn everything you can about planning weddings–immersing yourself in the world of weddings
(we won’t talk about your stack of magazines, Pinterest boards, and the 15 wedding industry podcasts you binge on the daily).
You didn’t come to play small. Nope.
But now that you’ve started up your wedding planning business, you’ve got sooooo many questions (it can feel SO overwhelming trying to figure out what’s the *right* way to plan high-end, magazine worthy weddings).
And every new client you book brings up new questions and challenges–making you wonder if you’re really cut out for this whole wedding planning thing...
In fact, you might be stuck in a place right now where you're...
...and make enough money to pay back all you’ve invested in your wedding planning biz...
Struggling with figuring out how to plan, design, and coordinate weddings on your own....
and always feeling like your one step away from making a mistake
Doubting whether you can really make this work and quit your full-time job.
No wait, you’ve gotta make this work so you can quit your full-time job. You *don’t* want to be stuck building someone else's dream.
Hustling hard to build your brand, get experience...
Feeling intimidated by the more “well established” planners in your area...
Who seem to have it all figured out (or at least that’s how it looks on Instagram)
Spending your free time trying to learn as much as you can–from just about anyone.
And holy shit–there’s SO MUCH TO LEARN!
Doing work for literally pennies–or worse–for free,
wondering how you’re going to make real money being a wedding planner
Wondering if there is a better and easier way to become a well-respected, high-end wedding planner who serves the BEST clients with ease…
And the question you ask yourself most often is…
What TF should I be doing next?!
I want you to know that you can build your wedding planning business, get experience fast, and become that in demand wedding planner who’s known for high-end, badass events.
All it takes is having the right people in your corner to guide you, answer your questions, and show you the way.
💓 "I am so glad I found you, Candice! I was feeling so overwhelmed before starting my business and your playbooks have given me the tools and knowledge I needed to make them work for me."
— Taliya Riesterer
I'M GONNA TAKE A WILD GUESS THAT YOU'VE HAD
THESE THOUGHTS
"I thought it would be sooo much easier to grow my business. Why does it feel like I’m just making it up as I go along?"
“How TF do I get higher-end clients? I’m so sick of the DIY and wish I could work with clients who have bigger budgets.”
“How can I call myself a wedding designer when I have no idea what I’m doing? I’ve never done something like this before. Am I even capable of it? I feel like a total fraud!"
I feel like my process is ALL over the place and my clients are always one step ahead of me. I’m wondering if I can even do this - HELP!
"What does a design service *really* look like? What should I be including? How much should I be charging? HELP!"
"I’m so scared I’m going to make a mistake planning my couple’s dream wedding. Am I doing this right?"
How is she in my head?! It's because I get it - and I've been there.
you might be wondering...
Hey there, I’m Candice Coppola! I'm a business coach, skincare junkie and Bravo-holic living my best life on an island in the Caribbean.
Before selling my company in 2019 (to focus full-time on mentoring visionary wedding pros like you), my team and I worked with hundreds of clients all over the world, from New York City to Fiji, Vermont to Costa Rica, celebrating moments that mattered in our clients' lives.
I started Jubilee Events with NO experience, NO contacts, and no real training or support. Even so, I signed high-end clients from the very start of my business and produced events in excess of $1,000,000.
I went on to write and publish two books, get featured in countless publications, and build a team that supported my business — while I moved to Barbados and married the man of my dreams.
Oh, and I built my wedding planning and design business, Jubilee Events, from zero to six-figures in the first 2 years.
Let’s just say — I know what it takes to run a successful wedding industry business. And I can pretty much plan, design, and coordinate a wedding with my hands tied behind my back.
I've been in the trenches, where you've been. I've bustled hundreds of dresses, laid down linens, kept the crazy under control, and busted my ass to plan events for my clients (and build a powerhouse business I was proud of).
Now, I’m committed to helping wedding planners, like you, gather all the tools you need–with all the shortcuts I wish I had when I started.
I've been through every planning scenario imaginable. And throughout my career, I've learned how to master the art of planning high-end, magazine worthy weddings.
From tented weddings at private estates to destination events on tropical islands, I've helped hundreds of couples plan extraordinary events. And now I’m teaching you the exact formula I used throughout my career to plan high-end weddings like a pro.
I want to teach you how to plan, design, and coordinate your weddings with more ease and creativity. Oh, and give you all the shortcuts you need so you don't have to make the same mistakes that I did.
(although I really don't recommend doing that)
Design high-end, magazine worthy weddings that bring your couples’ story to life while also letting you flex your creative chops
Plan luxury weddings from A-Z like a pro without having to figure it out on your own
Serve your customers better than your competitors and turn them into raving fans
Simplify your planning process with a clear picture of how to work with your clients on any occasion or budget
Boost your productivity with solid systems and processes that make wedding planning easy
Reach a higher-end clientele that’s dying to work with you and craves your one-of-a-kind wedding planning experience
(so you can become that industry taste-maker everyone is dying to work with)
(we’re talking big budgets, tented weddings, stellar vendors, and perfected timelines)
(so they become your word-of-mouth champions and refer *more* luxe clients your way)
(like your timelines, checklists, workflows, proposals, contracts–you know, all the things)
(and deliver an incredible client experience)
(so that you can charge more money and scale your business)
Inside The Planner's Playbook, you'll learn how to:
Are you ready to create an in-demand business and become the go-to planner in your area?
Becoming the best wedding planner in the game follows a proven path…
I thought so! But didja know that...
The Planner’s Playbook focuses on three key strategies that transform your wedding planning business into a successful, profitable, and recognizable brand.
it's what we call "the playbook pillars..."
Planning
Design
Coordination
The planning process is everything that you do to ensure the wedding runs smoothly; from building your vendor team, creating timelines, reviewing contracts, building to-do lists, managing logistics, and budgeting.
Inside The Planner’s Playbook, we tackle every facet of planning from A to Z.
Floor plans, linen swatches, mood boards, paper stories, lounge set-ups, tent designs–oh my! Designing a wedding is where you get to flex your creative muscle, curating a one-of-a-kind experience for your couples and their guests.
When you’re a member of The Planner’s Playbook, we teach you how to design your weddings with confidence.
It’s the wedding day! Discover how to execute your events flawlessly as we teach you how to manage the run of show–and deal with anything that gets thrown your way.
Wedding days can be unpredictable, but with The Planner’s Playbook, you’ll be ready to take on any challenge that pops up.
planning
design
coordination
Here’s What’s Waiting For You Inside The Planners Playbook:
I built The Planner's Playbook to include everything I wish I had when I started my wedding planning business. It has the right mix of education, tools, business coaching, and community to help you navigate growing your planning business.
Every month you’ll receive a NEW Playbook straight to your inbox to help you start, scale, and grow your planning business. Filled with tangible and tactile advice we go all-in on the topic of the month to help you sharpen your skills and grow your wedding planning business. You'll fast track your wedding planning business success and grow quicker than if you tried to figure it out on your own.
The Planner's Playbook Framework
When you join The Planner's Playbook today, you'll get immediate access to four of our signature business courses inside the program. Each course comes with it's own videos, workbooks, and resources to help you master these areas of marketing, design, and sales!
Signature Courses on Sales, Marketing & Design
The latest strategies and tactics that are working for planners NOW to keep you up-to-date and on the forefront of the industry (so you don't get left behind)
Plug-in-Play swipe files you can implement into your business right away (so you don’t have to waste hours trying to figure it out)
Step-by-step planning guides to help you avoid making costly mistakes (while providing a high-end experience to your clients)
High-end wedding planning secrets, presented in an informative and actionable way on a specific topic related to planning, design, coordination, or business (so that you can plan high-end events like a pro)
Consider this your wedding planning business bible. Skip making mistakes and get real-world advice from an industry veteran on how to GROW your business and plan, design, and coordinate your weddings.
Every month you’ll receive a NEW Playbook's Playbook framework straight to your inbox. Filled with tangible and tactile advice we go all-in on the topic of the month to help you sharpen your skills and grow your wedding planning business. You'll fast track your wedding planning business success and grow quicker than if you tried to figure it out on your own.
The Planner's Playbook Framework
Inside Your Monthly Framework:
Live Monthly Coaching With Q&A
When you join The Planner’s Playbook, you get a new member added to your team: me! 💁🏼♀️ Imagine what it would be like to have a 12-year veteran in your back pocket, helping plan your weddings in real time.
Members of The Planner’s Playbook enjoy monthly live coaching sessions where all your burning questions get answered. Submit your questions in advance, or join me and your fellow Playbookers on a live call–and get priceless feedback and advice.
Fiercely Supportive Community
Starting and running your wedding planning business can feel overwhelming–and isolating. Our fiercely supportive community of planners and experts are just one click away inside our private group. As a Playbooker, you are encouraged and supported by YOUR fellow planners, so you can receive support 24/7.
So, the next time you have a burning question (like HOW DO I DO THIS?!), all you need to do is ask your fellow Playbookers and our community experts for their advice.
Access To Industry Leaders & Guest Trainings
I love to invite my smart friends and colleagues into The Planner's Playbook to talk shop. Hear straight from the experts on how you can master marketing, create a financial business strategy, improve your SEO, and create a website that converts! When you join us today inside The Planner's Playbook, you'll have exclusive access to some of the best experts in the wedding industry and their insider secrets.
Members Only Private Podcast
As a Playbooker, get access to exclusive podcast episodes where Candice tackles burning questions from the community, shares insights, and delivers actionable advice you won’t hear anywhere else.
This podcast is for members of The Planner's Playbook ONLY - and available exclusively to you as a member!
👯 "I love having a community full of planners at various points in their business that share experiences, knowledge, and passion. We cheer each other on and support through tough situations."
👯 "I love having a community full of planners at various points in their business.
— Paige Robertson
Start Up Power Hour Coaching Call
Just starting out? Our monthly Start-Up Power Hour is dedicated to helping new planners get their businesses off the ground. From refining your website and marketing plan to setting your prices and services, this exclusive hour with Candice will jumpstart your success.
More seasoned members are always welcome to join these calls to share valuable insights with newer planners - and also learn business fundamentals you might have missed.
💓 "I love how Candice is there for us. I have talked to her directly several times. She makes it a point to answer and respond to our community questions and questions in her monthly meetings."
"I love how Candice is there for us. I have talked to her directly several times. She makes it a point to answer and respond to our community questions and questions in her monthly meetings."
— Taliya Michelle
Join 400+ other happy planners
"The Planner's Playbook has helped me in so many ways! It's helped my onboarding process and sales process has helped SO much."
I really didn't have a streamlined onboarding process but The Planner's Playbook has helped me find direction and has helped me land more clients.
Alexa Aldana, Pretty Palm Leaf Events
"I'm booking more clients and I feel more confident when I begin working with a new client!"
Haley Norris, Haley Michelle Designs
The Playbooks keep us on our toes, help to grow our businesses and keep us in line with industry standards.
Danielle Armstrong, Danie Marie Events
"Design especially was something that TPP has helped me tremendously with, particularly MAKING A PROFIT...
I cannot tell you how much more "ELEVATED" my design process now feels compared to what it was.
I cannot tell you how much more "ELEVATED" my design process now feels compared to what it was. ALSO I have to say, the first time I asked a rental company about a discount after 4 years of working with them and realizing I left a TON of money on the table was so eye-opening. And for that... Candice, I am very grateful to have you in my life.
Deanna Wheeler, Olive Branch Events Co.
I'm booking more clients and I feel more confident when I begin working with a new client! I feel like I'm starting to get my feet under me on my processes when working with clients.
Over 400 wedding planners have used The Planner's Playbook as their secret weapon to grow their business and their skills.
Plus, you'll receive immediate access to our four signature wedding planning courses.
Become a confident wedding designer with our step-by-step wedding design course + resources.
The 7 Stages of The Sales Cycle
Learn how to master every stage of the sales cycle in your wedding planning business - and book your next big client!
$399 VALUE
$599 VALUE
Discover the simple strategy for how to use Pinterest as a lead gen - and drive traffic straight to your website.
Blogging For Bookings
The marketing secret behind booked out planners? Blogging and SEO. Learn the strategy to fill up your calendar.
$199 VALUE
$199 VALUE
And, we'll send you a fresh marketing plan each month.
Never worry about what to post again.
Our monthly marketing guide is filled with curated ideas and strategic tips to help you engage high-end clients.
From Instagram posts to blog ideas, we’ve got your monthly content calendar covered — so you never wonder what to post again.
When you join today, I'll also send you these totally free, exclusive bonuses:
The Wedding Planner Instagram Marketing Bundle
Hundreds of Instagram story, reel, and feed templates that will help you market your business. From engagement templates (think polls and questions) to pinned triptychs, we’ve created tons of marketing templates *just* for wedding planners.
animated ig reels
pinned posts
engagement templates
portfolio templates
ig story recaps
plus so much more
$199 VALUE
wedding planner sales scripts
Inside this Playbook, you’ll find dozens of templates and swipe files to help you book more clients. I’ve included everything from a Contact Form Template to Venue introduction emails. Yeah - it’s everything you need to get your sales process up and running for the rest of 2024! Here’s an overview of what’s waiting for you:
Contact Form Inquiry Flow
Inquiry Follow Up Sequence
Instagram DM Workflow
Venue Outreach Email Workflow
Post Consultation Proposal Delivery & Follow Up
$199 VALUE
my gift
to you!
a $50 gift card to the Candice Coppola Shop + a 40% off promo code.
Pick up past Playbooks and resources at a discounted price! It's my special gift to you. Inside the shop you can grab past Playbooks and resources to level-up your biz at 40% off - which is the biggest discount we offer - and it's ONLY for Playbookers.
$50+ VALUE
I'm unlocking the vault of past coaching calls, workshops, and trainings
When you join The Planner’s Playbook, you’ll unlock our archive of over 100+ hours of coaching call replays, masterclass trainings, guest expert webinars, and past workshops that you can watch on demand!
These coaching call replays are straight fire 🔥🔥 and filled with Q&A from our members, exclusive teachings, and help with everything from your website to your sales process.
$999 VALUE
EXCLUSIVE QUARTERLY MEMBERSHIP BONUS!
get the playbook foundations bundle!
Upgrade your membership to quarterly and get our Playbook Foundations Bundle - totally free!
signature full service wedding planning process playbook
the ultimate guide to wedding planning packages
how to price your wedding planning services for profit
$695 VALUE!
When you join The Planner's Playbook and select quarterly payments, I'll send you our most popular Playbook bundle! These Playbooks will help you build your services, price yourself for profit, and create a full service planning process.
select quarterly payments at checkout to receive this bonus!
$199
join now with extra bonuses
quarterly membership
extra bonus!
$67
GET STARTED NOW FOR JUST $67
MONTHLY membership
We know you're going to love The Planner's Playbook.
And that's why you can cancel your subscription to The Planner's Playbook at any time. We know the content, training, community, and coaching inside the program will be a game-changer for your business.
If you're not completely satisfied with the program, you can cancel your membership–wedding planner's honor!
cancel at
any time
guarantee
100%
With the Planner’s Playbook, you'll have everything you need to plan, design, and coordinate high-end weddings.
Training
Community
Action
Support
I'm not joking when I tell you that I've been through *every* wedding planning scenario imaginable.
I know that in order to grow your wedding planning business, you've got to become the best in the game.
Inside The Planner's Playbook, we teach you the in's and out's of wedding planning–including how to design and coordinate
your events.
You can't do business alone–and as long as I'm around, you'll never have to.
I know just how important community is. It's your lifeline as you scale and grow your business. That's why we've built community into The Planner's Playbook–where you'll network with other planners from all over the world.
We're just one click away to offer you support, encouragement,
and advice.
Wanna make progress? You've got to take a step forward.
Inside The Planner's Playbook, you won't just learn how to be the best wedding planner–you'll also have the support system to take action in your business and get shit done.
I know it's hard to find the time to do it all, and that's why we've included our powerhouse planning group workshops.
Ever wish you could just jump on a zoom call with someone you admire, and ask them all your burning questions?
Inside The Planner's Playbook, we offer you the support you need to grow your wedding planning business. Our monthly coaching calls are your opportunity to get direct, personalized feedback from me (hey!) on just about anything.
When you're a Playbooker, you'll always have a trusted mentor to lean on.
Imagine all the things you could accomplish if you had the right resources and support to guide you.
This is why I've created The Planner's Playbook - so you didn't have to try and figure out how to run your wedding planning business alone.
I asked our members why they believe you should join The Planner's Playbook today...
click on their profiles to hear from them personally
If you’re considering joining The Planner’s Playbook, I wholeheartedly encourage you to take the leap. Investing in yourself and your business is one of the best decisions you can make. The resources, support, and community you’ll gain access to are invaluable. You’ll find a network of fellow planners who understand the unique challenges you face and are eager to share their experiences and insights. Joining The Planner’s Playbook could be the catalyst that transforms your wedding planning business into something truly remarkable. Don’t hesitate—your dream business is within reach!
Kendra Moran
"If you have big dreams and aspirations, there's no better way than by learning from someone that's already accomplished what you want to do. Not only has Candice accomplished so much, she GENUINELY cares about us and wants us to grow and succeed. She tailors the material to our needs so that we can continue to make progress and make our goals."
Desirée adams
"If you’re thinking about joining, take the leap—you won’t regret it. Especially as a woman of color, your voice, creativity, and perspective matter so much in this industry. There are couples out there who are your ideal clients, waiting for exactly what you have to offer. The Planner's Playbook not only gives you the tools to grow your business but also connects you with a supportive community that genuinely understands your journey. Your creativity deserves to shine, and with the right guidance, you’ll have everything you need to build a business that reflects who you are and serves the people who need you most."
Jaira Murphy
"If you’re looking to learn from experience planners and designers, grow your business and build relationships with other like-minded people, The Planners Playbook would give you all three plus more."
marcia simon alphonso
"Even if you consider yourself a good wedding planner, I think anyone could benefit from PP. I myself struggled to develop systems and processes that worked, and before I always felt there was something missing. It really helps to keep me organized."
alex baillie-david
"If you need support in a planning business, especially if you're newer to the game, this is an absolute must-have. I wish this was around when I first started my business because it was so hard to learn these things on my own!"
sarah brehant
"Just do it. The community is bar none, Candice holds nothing back, & you will be able to truly dream larger than ever before & believe that it’s possible to achieve! PP gives you the tools, support & community you need to make it happen!"
Elizabeth Rabbitt
"Do you want to offer your clients a consistent experience and deliver your services in a way that works every time? Join the Planner's Playbook. Even if you have experience, the Planner's Playbook is a solid foundation to grow your business from. I am so glad I found Candice when I did. I feel so prepared for everything that comes my way. Especially as an overthinker and people pleaser, I have a path to follow that I can take my clients along. And just when I think I have everything I need, BOOM, Candice comes along every month and gives me more resources for my business. And she gets experts to come in and do webinars just for us. It's a steal of a deal. Worth every penny."
Taliya Michelle
Our members are from all over the globe...
With all the time and money you’ve invested in your business, you deserve to become the best wedding planner in the game.
I don’t want you to waste your time or money trying to figure out all the steps you’ll need to take in order to grow your skills as a wedding planner and designer.
And you’re just one step away from having a wedding planning business that…
Designs gorgeous, magazine-worthy weddings that grace the pages of your favorite bridal magazines, blogs, and IG accounts
Reaches high-end clients who are *dying* to work with you, becoming a sought after brand in your area
Runs like a well-oiled machine, with the right systems, processes and automations in place to support your customers
Confidently helps couples make decisions without the fear of making mistakes
Becomes an industry leader, setting trends for the wedding industry
Is uplifted by a community of wedding planners, who are building their business right alongside you and want to see you succeed
Has the support of a trusted business coach, who's been where you've been and guides you on making the RIGHT decisions to grow your wedding planning business
Moves from side-hustle to full-time gig–becoming a business that’s profitable and recognized
You can join us today inside The Planner’s Playbook.
You can keep spending your free time trying to learn as much as you can–from just about anyone. Downloading free templates, getting sucked into courses that don’t teach you much, or free Facebook groups that don’t offer any real support or knowledge...
Doing work for literally pennies–or worse–for free, wondering how you’re going to make real money being a wedding planner… or...
And take that first step toward sharpening your skills and growing confidence–so that you can plan high-end weddings like a pro.
If you've been in business as a wedding planner for less than five years, The Planner's Playbook was created just for you. If you've been in busy longer, but you're craving new eyes on your business and a fresh perspective - our program will be a great fit for you, too!
You'll have access to The Planner's Playbook–including your monthly trainings, the community, coaching calls, and workshops–for as long as you're a subscribed member. All our educational materials can be downloaded and saved to your computer, too.
This is a go at your own pace training–so as much time as you want! On average, expect to spend 2-4 hours a month working through your Playbook, engaging in the community, and attending our Office Hours.
If you implement the strategies inside The Planner's Playbook, I guarantee you'll see IMMEDIATE results. Yes–results right away *pinky swear* We do our best to cut through all the fluff and get straight to the good stuff - so you can keep making progress.
Due to the digital nature of the product, there are no refunds available for The Planner's Playbook. We have a 100% cancel at any time guarantee. Don't love the program or no longer need the materials? You can cancel your subscription at any time.
The Planner's Playbook isn't a 1:1 coaching program and there are no private, 1:1 coaching calls offered. But you will get direct feedback from Candice on your business by asking questions in the community and on group coaching calls!
When you join The Planner's Playbook you'll receive the current month's Playbook and the ability to purchase past Playbooks at a deeply discounted price! This gives you a chance to pick up past resources that you need at the best price available.
Whoohoo! We're so glad you want to join us inside The Planner's Playbook. To sign up, click one of the "I'm ready to get started" buttons on this page. You'll be taken to our secure check out form. Once complete, you'll have immediate access to The Planner's Playbook.
We can't wait to welcome you into our community!
Here's What's Waiting for you Inside The Planner's Playbook When You Join Today
— Regina Burrus
Every month you’ll receive a NEW Playbook straight to your inbox to help you start, scale, and grow your planning business. Filled with tangible and tactile advice we go all-in on the topic of the month to help you sharpen your skills and grow your wedding planning business. You'll fast track your wedding planning business success and grow quicker than if you tried to figure it out on your own.
The Planner's Playbook Framework
When you join The Planner's Playbook today, you'll get immediate access to four of our signature business courses inside the program. Each course comes with it's own videos, workbooks, and resources to help you master these areas of marketing, design, and sales!
Signature Courses on Sales, Marketing & Design
monthly playbook
Our Start-Up Power Hour is dedicated to helping new planners get their businesses off the ground. From refining your website and marketing plan to setting your prices and services, this exclusive hour with Candice will jumpstart your success.
Start Up Power Hour
A fresh marketing strategy delivered to you each month, with topic suggestions and ideas.
monthly marketing plan
Get the answers you need, when you need them. Join our live group coaching sessions each month and get personalized feedback on your most pressing business challenges - straight from Candice!
group coaching calls
When you join The Planner's Playbook today, you'll get immediate access to our four signature business courses inside the program.
4 Signature Courses
I love to bring my friends into The Planner's Playbook to each you their expert secrets so you can learn from the industry's best.
Guest Expert Trainings & Masterclasses
Monthly planning playbook delivered on the 3rd of each month. Filled with tangible and tactile advice to help you grow your business, book more clients, and grow as a planner.
As a Playbooker, get access to exclusive podcast episodes where Candice tackles burning questions from the community, shares insights, and delivers actionable advice you won’t hear anywhere else.
Members Only Podcast
Our community of planners and experts is just one click away inside our private Facebook group. As a Playbooker, you are encouraged and supported by YOUR fellow planners, so you can receive support 24/7.
Fiercely Supportive Community
Get your hands on hundreds of Instagram templates - my gift to you for joining us!
Level-up your sales process with my wedding planner sales scripts. Email templates, DM templates and so much more!
Unlock the replay vault filled with invaluable trainings, masterclasses, and coaching.
Plus these limited time bonuses - but only if you join today:
01
instagram canva bundle
Hundreds of Instagram story, reel, and feed templates that will help you market your business. From engagement templates (think polls and questions) to pinned triptychs, we’ve created tons of marketing templates *just* for wedding planners.
02
planner sales scripts
Inside this Playbook, you’ll find dozens of templates and swipe files to help you book more clients. I’ve included everything from a Contact Form Template to Venue introduction emails.
03
$50 gift card to the shop
Pick up past Playbooks and resources at a discounted price! It's my special gift to you. Inside the shop you can grab past Playbooks and resources to level-up your biz at 40% off - which is the biggest discount we offer - and it's ONLY for Playbookers.
04
unlocking the vault
When you join The Planner’s Playbook, you’ll unlock our archive of over 100+ hours of coaching call replays, masterclass trainings, guest expert webinars, and past workshops that you can watch on demand!
05
foundations playbook bundle
As an added bonuses for quarterly access members, I'm giving you our three most popular playbooks - for free! Learn how to structure your full service client journey, create planning packages, and price yourself for profit.
quarterly membership exclusive!👇🏼
The value of everything available to you in The Planner's Playbook is well over $5K...
Monthly coaching calls with Candice
....valued at $499
Monthly Playbook filled with strategies
....valued at $199
Start up power hour call with Candice
....valued at $299
Guest expert trainings from industry leaders
....valued at $299
4 Signature self-paced courses
....valued at $1,999
Monthly marketing plan
....valued at $199
Private, members only podcast
....valued at $99
Private, members only comunity
....valued at $99
All the incredible bonuses you'll receive
....valued at $1,447
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We know you're going to love The Planner's Playbook.
And that's why you can cancel your subscription to The Planner's Playbook at any time. We know the content, training, community, and coaching inside the program will be a game-changer for your business.
If you're not completely satisfied with the program, you can cancel your membership–wedding planner's honor!
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xo,
Candice
When I was just starting out... I wish I had a resource like The Planner’s Playbook to guide me through all the questions that popped up. I could have saved A LOT of time and money learning the wedding planning ropes.
I know how hard you’ve worked to get to where you are today–but I don’t want you to keep working at this pace without having a support system to help you.
Your business deserves to thrive and grow–in whatever direction you want it to.
If you’re *still* reading this, I know you’re feeling called to make some changes in your business (you’re our risk-taker, afterall). Whenever I’m thinking about making a change or an investment in my business, I ask myself - what would life be like for me in one, three, or even six months from now if I decided to make a change?
I want to ask that same question of you.
Just know that you’ve *got* this, and I’m here to support you in growing a profitable wedding planning business with purpose.
I see you out there busting your butt to build and grow your wedding planning business. In fact, I consider you to be the ultimate risk-taker…
The kind of risks YOU take don't come easy. They require confidence, grit, and hard work. All of which, btw, you've got.
Most people don't get as far as you've gotten. How's that? Because most people don't take the risk of starting their own business.
And that's why you're the ultimate risk-taker. There's nothing you can't learn, figure out, or do. Your business is living proof of that.
Pull up a seat–and let’s have a heart to heart. Here’s the truth (straight and with no chaser)…
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